September 13-16, 2022
Dublin, Ireland + Virtual
View More Details & Registration
Note: The schedule is subject to change.

The Sched app allows you to build your schedule but is not a substitute for your event registration. You must be registered for Open Source Summit Europe 2022 to participate in the sessions. If you have not registered but would like to join us, please go to the event registration page to purchase a registration.

This schedule is automatically displayed in Irish Standard Time (UTC +1). To see the schedule in your preferred timezone, please select from the drop-down menu to the right, above "Filter by Date."

IMPORTANT NOTE: Timing of sessions and room locations are subject to change.

Back To Schedule
Friday, September 16 • 14:50 - 15:30
Why You Need to Think and Act Like an Editor - Nicole Martinelli, Intel

Sign up or log in to save this to your schedule, view media, leave feedback and see who's attending!

Feedback form is now closed.
Every project is now a media organization: Blog posts, case studies, tutorials, email blasts, social media, thought leadership articles, videos and press releases. All that communication needs buttressing from an editorial calendar, voice and style guide and a grounding in analytics.  If no one cares about your project, chances are you’re not communicating enough. Or your comms are missing the mark - too long, too short, wrong tone for your readers. Or you’re missing the news cycle and stuck in the too-little-too-late trap. This talk will cover how to avoid the most common pitfalls that sideline organizations, from leaving your editorial calendar empty to getting articles stuck in “draft” for too long. There will be practical advice about how to churn out stories that stop thumbs and put your work in the spotlight. You won’t need a staff of trained journalists or bloggers to put this advice into practice, either, we’ll go over ways you can create content by becoming part of the online conversation.


Nicole Martinelli

Editorial director, Open.intel, Intel
Nicole Martinelli dedicates both her work and free time to open source. She’s currently the editorial director at open.intel, where she manages communications channels including a website, blogs, social media and video. Previously, she served for five years as editor for Superuser... Read More →

Friday September 16, 2022 14:50 - 15:30 IST
Wicklow Meeting Room 1 (Level 2)